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5/12/2016

WHAT IS THE FUTURE OF ONLINE ADVERTISING? - FACEBOOK CONFERENCE #FBBOOST WARSAW - SOCIAL MEDIA MARKETING

What is the future of the #socialmedia marketing of "products"? The future is in personalised stuff and mobile advertising (#mobility, #apps). Probably, you have noticed it before but you do not realise how important trend it is. Hm?

have been eating social media at breakfast since 2007, so during #FBBOOST I focused on networking and making videos and taking photos. The whole "animated" facebook show is prepared to impact on people who do not use this useful social media tool. Team is targeting to small businesses, because the mission of Facebook is to promote and help to grow  the family firms. They always says: "that small businesses have the biggest potential". Indeed they have...! Why? For example: start-ups and others, create new ways of all the aspects of business strategy.  I like this kind of work - there is no rules, because onlinesphere is a young fella who is only over 20!






The guests discussed about mobile advertsing, geolocation advert targeting - which is very important for small businesses to be noticed, by users, in the area of their interests. I mean, when you have not very big budget for advertising your product/products, you may need the specified targeting in advertising. The most important thing is the engagement of the users, not the amount of likes.






I have mentioned about personalisation and individualism in my online presentation "The chosen online trends 2015-2018" few months ago:











The second issue, very important for Facebook, is AR - Artificial Intelligence System and VR - Virtual Reality. They have invested in Oculus in 2015. The revolution is coming...








Let's watch the few moments I've catched during this event:




I will add more soon, some film will be published via Joannade YouTube Channel. See how it was:
































#‎trendspy‬ ‪#‎trendspypl‬ | ‪#‎socialmedia‬ ‪#‎conference‬ ‪#‎FacebookHQ‬‪#‎Instagram‬ ‪#‎workshops‬ ‪#‎ads‬ ‪#‎app‬ ‪#‎apps‬ ‪#‎panel‬ ‪#‎business‬ ‪#‎newtech‬‪#‎nowetechnologie‬ ‪#‎productplacement‬ ‪#‎jestęblogerę‬ ‪#‎Europe‬ ‪#‎Finland‬‪#‎Helsinki‬ ‪#‎Dublin‬ ‪#‎USA‬ #‎nowetechnologie‬ ‪#‎product ‪#‎jestęblogerę‬ ‪#‎Helsinki‬ ‪#‎Dublin‬ #‎fbboost‬ ‪#‎SheMeansBusiness‬ ‪#‎socialmedia‬‪#‎digital‬ ‪#‎pr‬ ‪#‎rtm‬ ‪#‎live‬ ‪#‎konferencja‬ ‪#‎newtech‬ ‪#‎tech‬ ‪#‎post‬ ‪#‎ads‬ ‪#‎mobility‬ ‪#‎Europe‬ ‪#‎Warsaw‬ ‪#‎Finland‬ ‪#‎Norway‬ ‪#‎Ireland‬ ‪#‎England‬ ‪#‎Sweden‬‪#‎Netherlands‬ ‪#‎Switzerland‬ ‪#‎Italy‬ ‪#‎Germany‬ ‪#‎France‬ ‪#‎UK‬ ‪#‎Spain‬ ‪#‎Russia‬‪#‎SaintPetersburg‬ ‪#‎Moscow‬ 


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